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- Amida Brand & Marketing Collateral
Amida Brand & Marketing Collateral
Amida Brand & Marketing Collateral
Amida is a global recruitment business dedicated to finding the best talent in urban development and matching them with companies where they can create the biggest impact.
To give their existing brand a more modern and approachable take, Studio Giraffe created new business cards, capability statements, social media posts, email signatures and LinkedIn profile bios for team members.
Amida is a global recruitment business dedicated to finding the best talent in urban development and matching them with companies where they can create the biggest impact.
To give their existing brand a more modern and approachable take, Studio Giraffe created new business cards, capability statements, social media posts, email signatures and LinkedIn profile bios for team members.
OVERVIEW
SCOPE
Define a new visual style
Business cards
Capability statement
LinkedIn post templates
Email signature
Copywriting for LinkedIn profiles
OBJECTIVES
Refresh the brand look and feel while retaining existing logo, typeface and colour palette.
Achieve a balance between creative and corporate.
SOLUTION
Bold colours and typography emphasise the vibrance of the brand across assets.
Use of the angular “A” from the logo as a graphic element.
Use of high quality photography to visually represent the industries that Amida recruits for (architecture, real estate, interiors and construction).
Capability statement and LinkedIn post templates were created using PowerPoint so that they can be easily edited by the team.
CLIENT REVIEW
“Tulika was an inspiration to our fledgling business in Singapore, which had relied on a reasonably old marketing platform from our UK office over a decade ago. Tulika instantly added a clear, fresh perspective on our business goals, and we proceeded with several campaigns that added many more eyeballs and business opportunities. I would without hesitation recommend Tulika for graphic design and marketing campaigns.”
- Greg Brooks, Co-founder & Director, Amida Recruitment