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- Melior Website
Melior Website
Melior Website
Melior is a boutique creative talent consultancy specialising in connecting talent to advertising, marketing, digital and design roles. Studio Giraffe created a new brand language and website for Melior to complement their existing logo.
Melior is a boutique creative talent consultancy specialising in connecting talent to advertising, marketing, digital and design roles. Studio Giraffe created a new brand language and website for Melior to complement their existing logo.
OVERVIEW
SCOPE
Branding (colour palette, typography and illustrations)
Website
Social media banners
OBJECTIVES
Create a brand language around the existing Melior logo and brand pink.
Design a website using the new brand language.
SOLUTION
A new colour palette infused with vibrant hues that exude fun, excitement, and liveliness was created to supplement the brand pink, resulting in a bold and dynamic brand aesthetic.
A combination of serif and sans serif typefaces was selected to create a playful yet professional look that is visually appealing and easy to read. By combining the two, we could achieve a balance of aesthetics that convey both personality and professionalism.
A fun, playful illustration style with organic shapes was used to break up text-heavy sections on the website and convey a sense of creativity.
CLIENT REVIEW
“Tulika has been an absolute pleasure to work with! I wanted to get a new website designed and wasn't really sure what I wanted (although I had a vague idea) - she was really helpful throughout the whole process and I couldn't be happier with what she created! It really helped that she's designed for other recruitment companies and she gave some great suggestions. I will be coming back for any future design needs and can highly recommend her to anyone else looking to get something designed (and made).”
- Nicky Webb, Founder & Managing Director, Melior